• Establishing a Differentiated Brand Strategy

    Every branding project begins with an honest question – “What makes your product different?”

    Through interviews, research and creative workshops, we start to uncover each company‘s unique offering and start building the foundations of a future vision. We establish core targets and build a relevant, differentiating position and brand philosophy, this is captured into a document which acts as a brief, informing the creative phase, from visual design to tone of voice.