A premium identity for Aream & Co, investment bankers behind the highest profile tech exits

22/08/16
By Proxy

Having been behind some of the largest, most high profile exits and funding rounds of the last decade, including Supercell, Small Giant Games and Neo4j, the team needed a world class, premium brand identity in line with their reputation.

PROXY Journal Aream

Established in London in 2019, Aream & Co is an independent, technology focused investment bank. While the deals Aream & Co secure are hugely transformative, making millionaires of entrepreneurs and boosting the share prices of stocklisted companies, they operate quietly and out of sight. Aream & Co are the talent behind rather than at the forefront of deals; they facilitate transactions through the crafting of successful partnerships.

Since partnerships are at the core of Aream & Co’s work, we focused the identity around the ampersand in their name. We worked to create a look that was discreet and quiet, yet also assured and confident. A serif typeface is combined with a premium colour palette in spacious, confident layouts that say a lot while using few words.