We build the brands of tomorrow.
Iceye
Go to space in months, not years.Supercell
Branding Europe's first decacorn.Oura
Creating the world's most advanced wearable brand.Pledge Ventures
Carry for good.Ecotrawl
Next generation sustainable fishing.Snowfox
The future of invoice processing.Megabit
Making The Small Mighty.Ray
Immediate Immersion.Ever
The best way to buy a second hand EV, Ever.Hintsa
Better life. Better performance.Metacore
The next mobile gaming powerhouse.Elo Smart Gummies
Branding 389 million smart gummies.Oxidane
Solving humanity scale challenges at sea.Dawn
A new Dawn.Valkea
Building an optimistic brand for Fortum's clean future.Proxy is a global branding and strategy agency founded in London in 2013. We bring together the world's top design and strategy talent to create exceptionally crafted, commercially relevant brands.
Originally founded to build brands for Proxy Ventures' portfolio companies, startup brands we've created have gone on to become category leaders worth hundreds of millions, or billions. We intimately understand revenue models, metrics and positioning.
With demand for our branding services now coming from outside our portfolio, it's no longer just startups we help — our client roster now includes some of the most prolific investors in Europe, as well as corporates with hundreds of millions of turnover.
Beyond the positive financial and societal impact of our clients and portfolio companies, we routinely contribute our branding skills pro bono by branding non-profit organisations. See our pro bono journey here.